McDonald’s has been in the news lately for all the wrong reasons. Being dragged into a presidential election controversy and having an E. coli outbreak in the same week will do that to a company. However, it will undoubtedly weather the storm because of the popularity of its registered trademarks, I mean, food: Mark Goods/Services […]
Costumed characters are one of the hallmarks of any theme park experience. At the Disney parks, you can meet Mickey, Minnie, and a small army of princesses. And Universal has Minions, Simpsons, and its classic movie monsters: Dracula, Frankenstein’s Monster, The Bride of Frankenstein, The Mummy, and the Wolf Man. Universal’s monsters are so iconic […]
Federal trademark registrations can appear in strange places, like 30,000 feet in the air going 600 miles per hour. Aircraft need protection from trademark infringement just like consumer goods. The most common fighter jets used by the U.S. military today are protected by federal trademark registrations: Mark Status Goods Owner F/A-18E US Reg. No. 2201081 […]
I’ve been a Vanderbilt football fan since arriving on campus as a freshman in 1994. Over the years, I’ve sat through many beatings at the hands of our SEC rivals, especially the University of Alabama. Until recently, the most memorable “highlight” from these games was Bill Marinangel’s epic fake punt in 1996: Of course, we […]
Branding is not just important for businesses. It matters for schools too. Here in Nashville, the branding for the various private schools is distinct and recognizable. From logos to mottos, these schools use their brands to communicate their values and culture. Trademarks are an essential part of this branding. If a brand is like someone’s […]
A long time ago, before kids entered into the equation, my wife and I were frequent concertgoers. We both worked in downtown Nashville, and we were within easy walking distance of several venues. One of the first after-work concerts we attended was Weezer’s show at Municipal Auditorium in 2002. We didn’t have time to change […]
The NFL season kicks off on Thursday when the Ravens take on the Chiefs in Kansas City. Storylines abound. Can the Chiefs three-peat? Is this the year that Lamar Jackson finally wins a Super Bowl? Will Patrick Mahomes complete another behind-the-back pass? The game also features two of the NFL’s most prolific filers of federal […]
Even though Amazon and Walmart are the dominant players in the e-commerce industry, newer platforms like TikTok are becoming more popular with young folks (and some intrepid GenX-er’s like Bill Ferrell). For less intrepid GenX-er’s like myself, I thought TikTok’s killer feature was making viral sensations of people like the “Hawk Tuah” girl. However, TikTok […]
If you sell on Amazon, you should be familiar with the Amazon Brand Registry, which helps brand owners protect their trademarks on Amazon. Enrollment gives brand owners access to powerful tools, including proprietary text and image search, and increased authority over product listings with their brand name. Amazon launched the first version of the registry […]
Part of my job is trademark enforcement, which typically involves sending cease-and-desist letters to infringers. Some lawyers take a slash-and-burn approach, threatening to rain legal hellfire down on the infringer if they don’t cease and desist. Others prefer an academic format, with letters that resemble a legal treatise on trademark infringement and unfair competition. Personally, […]
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