Madden 16: Playing for Trademark Protection
Earlier this week, Madden NFL 16 was released. The popular video game franchise developed by EA Sports and named after John Madden was launched in 1988 as “John Madden Football” and rebranded as “Madden” in 1993. In 2005, EA and John Madden agreed to a lifetime deal related to use of his name for the game. […]