TAKE ME OUT TO THE BALL GAME…

…specifically, all thirty Major League Baseball Stadium ball games. Yes, as hard as it may be to believe, I have visited all thirty stadiums. And I did it in only eight months. No two stadiums are the same. Fenway Park has the Green Monster. Wrigley Field has an ivy wall. [...]
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Counterfeits: More Annoying than a Mosquito on a Summer Night

Boy, is it ever hot in Tennessee right now. And, the mosquitos are thriving. Like an annoying mosquito on a warm, summer night, counterfeit products are hard to squish. The most significant indicator of an authentic product is the ™ or ®. However, many large brands do not use trademark [...]
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As Generic as Apple Pie

It’s Fourth of July Weekend! Or should I say, “Happy Birthday ‘Merica!” You probably already know you cannot register a generic term for a product or service. In other words, you cannot use a trademark registration to prevent others from using the term “apple pie” to refer to apple pie. [...]
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Memoji

Apple iOS 12 Bug: Memoji Trademark Dispute

Here in The Tree, we love Apple products. We anxiously await any new updates to the hardware or software. We are also goofballs, so we were very excited to download iOS 12 and use the new Memoji feature. “Memoji” is a portmanteau of “me” and “emoji”. The feature allows you [...]
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Dunkin’ Don’tnuts

I have a bit of a sweet tooth. Just last week, my mother-in-law left a bag of pumpkin spice donuts at my house. The donuts didn’t survive the night. Unfortunately for donuts, they did not survive Dunkin’ Donuts’ recent rebrand either. Earlier this week, Dunkin’ Donuts made the announcement that [...]
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Uber Logo on Phone

Uber Logo Uber Alles

The Uber logo has changed again. This time, for the better. As you may remember, way back in 2016 Uber changed its "U" logo to a more "futuristic" design. The Internet, kind soul that it is, immediately noticed that when turned 90 degrees, the logo looked like a certain part [...]
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Bortles sacked

#Sacksonville, More Like #Oppositionsonville

tl;dr – You should always file a trademark application with the USPTO sooner rather than later. Last week, we wrote about when and how to oppose a trademark application. This week, trademark oppositions are back in the news. And, wouldn't you know, it relates to football. In October 2017, the [...]
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lots o pot leaves

Weed Spectator sued by Wine Spectator

There is no doubt that the marijuana business is a budding industry. Negative public opinions about marijuana have faded and more and more states are legalizing its medical and recreational use. New businesses are seeking the pot of gold at the end of the legal marijuana rainbow by pushing marijuana [...]
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